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LORI (Lady’s Owned Resource Index) App that finds the closest Women-owned business near you By: Angeline Lawrence, Founder Entrepreneur Exchange Group It is a known fact that small-medium enterprises (SME) are the engine to help boost the U.S. economy. However, few people know that women-owned businesses are a major part of the economic engine creating jobs and generating sales during this economic downtown. The National Women’s Business Council (NWBC) recently reported that women-owned firms made up close to 30% of all nonfarm businesses across the country. That amounts to a startling 7.8 million companies generating approximately $1.2 Trillion in sales. However, despite the progress women have made in business, barriers and challenges remain. Women-owned firms only captured 11% of all receipts. Just think of the economic impact that could be made if those same companies captured a larger percentage of all receipts. Of course, “There’s an app for that.” Eric Hamilton, Founder and Vice President of Engineering for LORI (Lady’s Owned Resource Index) developed a mobile app to help drive customers to women-owned businesses. LORI has 500,000 women-owned businesses in its database to support one of the fastest growing business segments in the country. Eric states, ““Women make most of the purchasing decisions in a given household. There can be an app to support each business group.” He recently resigned from his post as CMO (Chief Marketing Officer) of Around The Way App, the app that finds Black owned businesses nearest you, to launch LORI. Around the Way App has over 30,000 downloads. LORI, available on iPhone and Android, finds the closest woman- owned business near you using GPS (geographic positioning system). There are 25 categories with establishments that are listed by City. Public records, online data bases and information from county clerks’ offices across the country were used to populate the mobile app. He states, “It is important for women to start supporting women-owned businesses to level the playing field.” Growing up in a household with parents that were trailblazers in the Amway Corporation had a major impact on Eric’s perspective. His parents, Fran and Al Hamilton, were Diamond Direct Distributors with hundreds of distributors under their leadership in Amway back in the 1980s. He learned the lessons of brand loyalty and the impact of “eating your own dog food” from his mom at an early age, when she discarded the free Crest toothpaste he received at school in trash and told him that “Crest don’t pay no bills around here.” Eric states, “This lesson was taught by a smart business woman (my mother) and there are millions smart women in business that deserve our support.” LORI features include real time Yelp reviews and ratings, a direct call feature to the business and GPS driving directions. A partnership with 8 Coupons enables LORI to pull 15,000 coupons from provides such as Groupon and other providers into LORI for discounts to women-owned national chain restaurants such as McDonalds and Taco Bell. Angeline Lawrence is the founder and editor of EntrepreneurExchangeGroup.com, an online business blog and content development firm. She provides resources and information to help small businesses.
LORI (Lady’s Owned Resource Index)
App that finds the closest Women-owned business near you
By: Angeline Lawrence, Founder Entrepreneur Exchange Group
It is a known fact that small-medium enterprises (SME) are the engine to help boost the U.S. economy. However, few people know that women-owned businesses are a major part of the economic engine creating jobs and generating sales during this economic downtown.
The National Women’s Business Council (NWBC) recently reported that women-owned firms made up close to 30% of all nonfarm businesses across the country. That amounts to a startling 7.8 million companies generating approximately $1.2 Trillion in sales. However, despite the progress women have made in business, barriers and challenges remain. Women-owned firms only captured 11% of all receipts. Just think of the economic impact that could be made if those same companies captured a larger percentage of all receipts.
Of course, “There’s an app for that.” Eric Hamilton, Founder and Vice President of Engineering for LORI (Lady’s Owned Resource Index) developed a mobile app to help drive customers to women-owned businesses. LORI has 500,000 women-owned businesses in its database to support one of the fastest growing business segments in the country.
Eric states, ““Women make most of the purchasing decisions in a given household. There can be an app to support each business group.” He recently resigned from his post as CMO (Chief Marketing Officer) of Around The Way App, the app that finds Black owned businesses nearest you, to launch LORI. Around the Way App has over 30,000 downloads. LORI, available on iPhone and Android, finds the closest woman- owned business near you using GPS (geographic positioning system). There are 25 categories with establishments that are listed by City.
Public records, online data bases and information from county clerks’ offices across the country were used to populate the mobile app. He states, “It is important for women to start supporting women-owned businesses to level the playing field.” Growing up in a household with parents that were trailblazers in the Amway Corporation had a major impact on Eric’s perspective. His parents, Fran and Al Hamilton, were Diamond Direct Distributors with hundreds of distributors under their leadership in Amway back in the 1980s.
He learned the lessons of brand loyalty and the impact of “eating your own dog food” from his mom at an early age, when she discarded the free Crest toothpaste he received at school in trash and told him that “Crest don’t pay no bills around here.” Eric states, “This lesson was taught by a smart business woman (my mother) and there are millions smart women in business that deserve our support.”
LORI features include real time Yelp reviews and ratings, a direct call feature to the business and GPS driving directions. A partnership with 8 Coupons enables LORI to pull 15,000 coupons from provides such as Groupon and other providers into LORI for discounts to women-owned national chain restaurants such as McDonalds and Taco Bell.
Angeline Lawrence is the founder and editor of EntrepreneurExchangeGroup.com, an online business blog and content development firm. She provides resources and information to help small businesses.by Amazon Auto Links by Amazon Auto Links]]>
A hands-on tour of the WordPress Dashboard will show us how easy it is to edit and update our sites. We’ll also dig into some live websites: from Company Blogs to mobile-optimized Restaurant websites to eCommerce shops, to learn how they are using WordPress.
Join Us Saturday, September 21, 2013 from 10:30 am to 12:30 pm located at Brava Services, 21739 Melrose in Southfield, MI.
This is a workshop for non-technical women entrepreneurs. Men are always welcomed.
Guest Speaker provided by Girl Develop It. A nonprofit organization dedicated to teaching women coding skills.
Visit http://getyourcodeon.eventbrite.com to register. Space is limited register today. Contact us at email@example.com for more information.
By: Kwan Stafford, Guest Contributor
No matter what you’re told, the overall point of any business is to make money. With that truth in mind, I believe it is safe to say that any business owner should be constantly looking for creative ways to diversify their business’ market share and revenue streams.
The time is ripe for any business person to increase their market share beyond their locale. This being said, most businessmen and women look to use Facebook as their social marketing tool of choice, while disregarding the social media resource that is Youtube. In 2011, YouTube had more than 1 trillion views or around 140 views for every person on Earth.
Well, here are a few stats that might make you rethink using Youtube as a marketing outlet or possible alternative revenue stream.
Millions of subscriptions happen each day. Subscriptions allow you to connect with someone you’re interested in — whether it’s a friend, or the NBA — and keep up with their activity on the site.
Given these stats, I ask the question; ”Are you leaving money on the table by ignoring You Tube as a social media marketing outlet?”
Kwan Stafford is a guest contributor and co-founder of Crystal Rose Love Channel on You Tube. Crystal Rose Love Channel has over 8,000 subscribers and over 1.1 millions views.by Amazon Auto Links by Amazon Auto Links]]>
By: Angeline Lawrence, Founder, EntrepreneurExchangeGroup.com
Munching on a chocolate chip cookie baked by Angelique Robinson, owner of Treats by Angelique (TbA) is a guilty pleasure to say the least. Once that chocolate hits your pallet along with your teeth sinking into the moist yet crisp cookie you are in heaven. The professional and personable demeanor of Ms. Robinson is also a plus. Her philosophy, “If you have a passion about anything you should just do it. Don’t think about the limits and do it.”
Her products are sold at the Bottom Line Café on 3rd Street and Forest in Detroit. TbA has been featured in local “pop-up” shops within Detroit. She states, “A pop-up is a temporary set-up of local artisans where people can come and purchase things.”
Angelique also caters special events and fills orders and delivers in the Detroit area only as of now. Her products range in price per item from $1 to $10. Her best seller is the Midtown Chocolate Chipper, a chocolate chip cookie with dark and milk chocolate.
Although Ms. Robinson is a Limited Licensed Psychologist in the State of Michigan, she used baking to earn extra money for her son’s education. Sending your child to college is a dream for many parents. Angelique Robinson was on cloud nine when she sent Jordan to college.
However, once she opened the first tuition bill, Ms. Robinson was overshadowed by a storm cloud. She stated, “Once I got the tuition bill I knew that my salary would not be enough.” The cost of a college education continues to increase year after year.
So, to get her feet wet in the retail baking business Angelique did a beta test for her products. She took a page from the playbook of successful entrepreneur Wally Amos, Jr., founder of Famous Amos®Bite size cookies, by giving out free samples of her products.
She stated, “Our agency has 300 employees, so I would leave comment cards in the coffee area with my products.” Angelique began her test in the summer, but by the time the holiday season was in full swing she had dozens of orders. She stated, “I needed extra income and what started as me trying to earn an extra couple of hundred dollars turned into requests for my treats.”
Ms. Robinson expanded her market and began to pound the pavement during her lunch break with a basket full of baked goods. She started her product line with cheesecakes and soon added cookies, brownies and cupcakes. She states, “I am now venturing into specialty cakes.”
Angelique has been baking for over 20 years; however, she was new to operating a business. Currently, Detroit is a hot-bed for entrepreneurship with programs and incubators, both formal and informal, throughout the metropolitan area. Angelique engrossed herself in business programs geared to train people how create a business out their passion or ideas. She stated, “Business is not my background. I am trying to learn as much as I can about being a business owner. So, I am a part of the Detroit Food Lab,Tech Town, D: Build and the Propel Project.”
She also surrounded herself with other positive people working to open their own businesses. She stated, “From Propel [Project], I hope to form lasting relationships with other female entrepreneurs and those who support our endeavors.” Last year she entered HATCH Detroit, a local crowd funding contest, and a women’s business pitch competition, CountMeIn.org – Detroit Urban Rebound Program. Ironically, she did not win any of the contests; but she gained valuable experience and exposure for her business. In 2012, Angelique doubled her sales from 2011 with approximately $10,000 in revenue.
Ms. Robinson stated, “I have not quit my day job yet. I continue to provide psychological assessments at the Children’s Center in Detroit.” However, Angelique is diligently working to expand her business. She stated, “I am creating a solid business plan while establishing strong relationships with people who want to invest in my company. I want to have a good location and solid customer base to set myself up for success.”
Her ultimate goal is to open a brick and mortar sweet shop in Midtown. She stated, “The idea of opening up a business in Detroit is appealing to me. It would be the best of both of worlds to open a business and do something I am passionate about. I am passionate about baking.”
Treats by Angelique
Angeline Lawrence is a writer, speaker and networker that seeks to connect people to the resources they need to succed in faith, life and business. You may contact her on Twitter https://twitter.com/entrepreneurexg.by Amazon Auto Links by Amazon Auto Links]]>
Entrepreneur Exchange Group.com and Crystal Rose Love Channel
Monday, March 25th, 2013
6:00pm – 7:30pm
Conference Room A
440 Burroughs, Detroit, MI
You Tube is the number 2 search engine on the web, behind Google. Over 2 billion videos are viewed per day on You Tube. Learn how to make You Tube work for your business.
Kwan Stafford, Co-Founder
Crystal Rose Love You Tube Channel and Café Belle.com
Crystal Rose Love Channel has over 1.1 million views with over 6,000 subscribers. Join us and learn how to thrive in the You Tube Community.
You must register to attend.
Go to http://understandingyoutube.eventbrite.com
Seating is limited.
Registration ends March 15, 2013
Contact Angeline Lawrence at firstname.lastname@example.org for more information.
By: Angeline Lawrence, Founder, www.entrepreneurexchangegroup.com
Women’s History month is a time to celebrate the past and current accomplishments of women. Recently, women in the sports, entertainment and medical fields continue to make history and strive towards excellence. However, despite all of our accomplishments, women are still the victims of heinous and violent crimes.
Case in point, the tragic death of Reeva Steenkamp, a law graduate and model, shot by her boyfriend Oscar Pistorius, the South African Olympic and Paralympic athlete on Valentine’s Day. On the local front, it has been reported in the local and Ann Arbor News that a University of Michigan student and two other women were sexually assaulted by taxi cab drivers.
Within the U.S. 1 out of 4 women will experience domestic violence at some point in their life according to the National Coalition Against Domestic Violence. Kalyn Risker, Executive Director of Sisters Acquiring Financial Empowerment (SAFE) is well acquainted with the pain and struggle that victims and survivors of domestic violence endure.
According to her website, www.newsafestart.org, “In 1998, she was beaten until her eye socket required reconstructive surgery. Kalyn Risker immediately left the situation with her four-year-old daughter, having only a part-time job and needing additional income and health benefits.”
Ms. Risker continued her education while working full-time and recovering from her injuries. Today, Kalyn holds a Bachelor’s of Business Administration in Human Resource Management from Davenport University and a Masters of Science in Human Resource Administration from Central Michigan University.
Economic empowerment is vital for women that are victims and survivors of domestic violence. Many women feel trapped because they can not support themselves and believe they must stay in the violent situation.
While working full time as a human resource professional, Kalyn was able to spot victims of abuse that either applied for a job or worked for the company. The women would have long periods of time missing from their work history. In other cases, they were consistently absent from work; and they had to explain poor job performance or low productivity. Others simply reached out for help and resources to alleviate the stress from their tumultuous home environment.
The impact of domestic violence is staggering when you look at the numbers. More interesting, domestic violence impact us all in one way or another. Kalyn states, “Employers lose $13-15 billion dollars a year in lost productivity and high absenteeism. They also pay higher security costs for all employees. Employers have higher insurance deductibles and health care costs because of domestic violence. It’s not just the problem of the survivor.”
Ms. Risker founded SAFE to supply survivors of domestic violence with the proper financial tools and resources necessary to leave and recover from abuse. Some of the basic services provided free of charge include resume writing, job seeking and interviewing skills.
As quoted on www.newsafestart.org, Kalyn states, “My experience as a survivor of domestic violence and as a Human Resource Executive led to the idea for SAFE. Although I show no readily visible signs of scarring, I use my personal victory over circumstances to help inspire others into action.”
Since established in 2006, SAFE has helped 730 survivors of domestic violence. As a supplement to its core services, SAFE hosts the Health & Wealth Expo and the O.P.E.N. for Business Micro-entrepreneurship Conference for Survivors of Domestic Violence that are both free of charge. The two events combined hosted a total of 850 people in 2012. Since its inception in 2010, the Micro-entrepreneurship conference has resulted in the creation of 20 businesses.
The 2013 empowerment weekend for SAFE’s Health & Wealth Expo and the O.P.E.N. for Business Micro-entrepreneurship Conference for Survivors of Domestic Violence will be held October 11th and 12th. Visit www.newsafestart.org for additional information.
In addition, SAFE will host its 7th Annual Appreciation and Fundraising Event at the Detroit Historical Museum, on June 21st, 2013 from5:30 pm –9:00 pm. The event is held to honor clients, community volunteers and supporters of the organization.SAFE will present awards to clients that have gone above and beyond their goals.
Ms. Risker states, “This year a new award will be given in the memory of a major supporter of SAFE, Mrs. Christian Lazzana-Webster, who was murdered earlier this year. Her husband has been charged with the murder. The award will be given to the entrepreneur that embodies the goals of our entrepreneurship program.”
Mrs. Christian Lazzana-Webster was a mother of two and co-owner of Big Top Popcorn®
Gourmet Snacks, a family owned and operated business located in the City of Eastpointe, on Gratiot Avenue and Nine mile road.
In 2011, actress Robin Givens received SAFE’s Champion Award at the 5th Annual Appreciation event for her work to bring awareness of domestic violence.
Kalyn states, “Violence against women is a pervasive problem and there needs to be more awareness and more prevention.”
Ms. Risker works tirelessly to bring awareness and resources to the plight of women facing domestic violence. In 2009,SAFE was named as a community partner in the Allstate Insurance Company’s Social Responsibility Report.
Kalyn is also a certified trainer for the Allstate Foundation’s Economic Empowerment for Domestic Violence Survivors program, which helps survivors become financially independent. Last year, Kalyn was invited to be a member of Avon Cosmetics Company’s National Domestic Violence Advisory Board. As a presenter on a national panel of experts at the 2nd Annual World Conference of Women’s Shelters, she provided her expertise on “U.S. Advocacy and Community Engagement for Survivors” in WashingtonD.C. last year.
Ms. Risker can not afford to rest on her laurels. Advocates for survivors of domestic violence still have a lot of work to do. The Violence Against Women Act (VAWA) that was introduced by then Senator Joe Binden- and Detroit Congressman John Conyers in 1994 is up for reauthorization. The law provides provisions for programs and services for domestic violence survivors and focuses on intervention and protection. The law protects women that are victims of gang violence, sexual assault and stalking.
The National Network to End Domestic Violence website, (NNEDV.org) reported that the reauthorization of the VAWA was delayed for 2 years. It was approved by the Senate on February 11th and is currently in the House of Representatives.
Kalyn states, “Reduction in funding from the federal level would have been devastating for shelters and other services providers to help survivors of domestic abuse. It is important for people to raise their voice about legislation to help domestic violence survivors.”
The Domestic Violence Counts 2011-A 24-Hour Census of Domestic Violence Shelters and Services report issued by NNEDV reported that approximately 2,550 victims were served in one day in the State of Michigan. In addition, 856 adults and children received non-residential assistance and services. However, there were 271 unmet requests for services by victims.
Ms. Risker states, “In Detroit there is 1 shelter with 68 beds for women and their children. We don’t have any programs for counseling.” SAFE faces the same challenges that service provides across the nation face everyday. Funding, of course is key and without it the ability to help survivors of domestic violence continues to be a struggle. Kalyn states, “We don’t have a counselling program and we need additional staff to be trainers and answer the hot-line.
She is inspired to continue her work by her mentor Umi Sheila (pronounced She-lee-ah) Hankin. Umi is Swahili for Grandmother. Umi is the Co-Director of the Institute of Domestic Violence in the African American Community (IDVAAC), a national non-profit organization formed in 1993 and based at the University of Minnesota.
Kalyn learned how to barter and make things happen from her watching her mentor. She states, “I see how UMI has done things on a national level and watched how she provided training and information to survivors through collaborating with other organizations.”
The lack of funding to provide the needed resources to help survivors is one of the major challenges Ms. Risker faces withSAFE. She states, “I learned how to piggyback on conferences and events that happen inDetroitto exposeSAFEto a national audience.”
Kalyn Risker has been a proven advocate for survivors of domestic violence. She will continue to increase the awareness and prevention of domestic violence despite funding restraints.
SAFEhas a hotline for survivors to call to receive information about their work, training and economic empowerment resources. The SAFEhotline number is 1-800-757-4919.
Kalyn Risker, Executive Director
Sisters Acquiring Financial Empowerment
269 Walker Street #721
Detroit, Michigan 48207
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Join Breastfeeding Mothers Unite and Focus: Hope for the Healthy Families Awareness Day and Community Talent Show, Saturday, March 2, 2012 from 12 pm to 3 pm. Event will take place at Focus: Hope Center for Children, located at 1550 Oakman Boulevard, Detroit, MI.
Growing Healthy Children, Building Stronger Families with the help of the Community.
Come out and learn how to cook healthy on a budget.
Learn why community supporting families, make a stronger families
Highlights of the Healthy Families Awareness Day will include topics like, eating healthy on a budget, benefits of breastfeeding and why doulas are important. Also, learn about Focus: Hope’s newest breastfeeding peer counselor and community based doula programs. Additional features include raffles, special guest and informational literature.
The Talent Show is a FREE EVENT that is Open to the community. Registration required.
We will have a great panel of Judges and this event is being MC’d by Kerry Lacy
Mr. Kerry Lacy is a professional bass player and vocalist that performed and recorded with acts including Sheila Landis, Geq, Montreaux International jazz festival in Switzerland, North Sea International Festival in Holland, Detroit Jazz Festival, 5 tours with Festival at Sea, and has shared the stage with Chaka Khan, the Whispers, and Chip Dixson
Performances are limited to singing, family friendly hip-hop, dancing and family friendly poetry.
Certificate and Ribbon – Winning Performance uploaded to BFMU’s YouTube page and Shared to BFMU’s Network – On Scene Photo shoot (10 Poses) – $200 Gift Card
Certificate and Ribbon – On Scene Photo shoot (5 Poses) – $100 Gift Card
Certificate and Ribbon – On Scene Photo shoot (1 Pose)
Saturday, March 2, 2013
12:00 pm until 3pm
Focus: HOPE Center for Children
1550 Oakman Blvd,
Detroit, Michigan 48238-3518
Talent Show Rules
1. Must live in the city of Detroit
2. Must be at least 10 years of age
3. Consent forms must be signed before performance (parent signature required for minors)
4. Performances are limited to singing, dancing and family friendly poetry.
5. Only edited or radio version of songs allowed
6. Use of Explicit language will result in disqualification
7. Registration required
Request a community resource table and to register to perform
Contact BFMU for more information: 313-757-2378
By: Angeline Lawrence, Founder, www.entrepreneurexchangegroup.com
Breast Cancer is a disease that has robbed us of loved ones, both old and young. The 2009 National Cancer Society study predicated over 190,000 women would be diagnosed with breast cancer. Of that number, approximately 18,600 of these women would be under the age of 45 years old.
The nightmare of those statistics was realized for the sister of Kelley Gupton, owner and lead event planner of Posey Planning Services, LLC. Upon receiving the news that her sister, Krissy Posey, was diagnosed with stage 2 breast cancer at the age of 28, Kelley was devastated. She states, “My sister lived in Chicago at the time and I was pregnant with my first child. I was inspired by her attitude that she just wanted to beat the cancer and move on.”
Although encouraged by her sister’s “can-do” attitude to beat the disease, Kelley could not just sit idly by without helping her sister find resources. She states, “My sister is not the type to reach out to other people and ask for help, so I began searching on Google for resources and organizations.” Kelley soon realized that the number of organizations targeted to women under the age of 30 were almost non-existent. She states, “There were organizations for women under 40, but not under 30. My sister was only 28.”
Thankfully, Kelley discovered Young Survival Coalition, a global organization dedicated to helping young women under the age of 35 diagnosed with breast cancer. This year is the 15th anniversary of the organization established in 1998. The founders are three (3) women from New York that were all diagnosed with breast cancer under the age of 35.
Mrs. Gupton states, “I talked with someone from Young Survival Coalition (YSC) out of New York. They have resources for younger women diagnosed with cancer and their families. The effects of cancer are different with young women. They face infertility issues and worry about whether they will be able to have kids.”
YSC helps young women find comfort and hope during this life changing event. Younger women face a different set of challenges from women that are past the age of menopause. For instance, women under 35 experience a more aggressive cancer, have higher mortality rates and face the likelihood of experiencing menopause early. Today, the organization has close to 30 affiliate chapters across the United States and is headquartered in New York.
Dealing with her sister’s illness was a reprieve from the transformation that was occurring in Kelley’s own life. While expecting her first child with her husband, Kelley was growing dissatisfied with her current 9 to 5 job. Planning events has been a passion for her since she was a teenager. “If anyone in my family was having an event, I would always ask them to let me plan it for them.” In high school and throughout college Kelley continued to plan events part-time.
Initially, Kelley was going into education and wanted to be teacher. She states, “I am an advocate of education and love kids. I thought that would be the path for me since my mother was a teacher.” However, her classroom experience in teaching prompted her to change directions. She changed her major during her junior year of college to Communications and English.
Upon graduating, Mrs. Gupton was a substitute teacher and eventually worked as a Career Development Counselor for Ross Medical Education Center in Ann Arbor, MI. Kelley’s “ah-ha” moment occurred after she had her first child and didn’t want to return to work.
She states, “I was no longer motivated on my job. The only thing that gave me satisfaction was planning events.” She began planning more events to get a feel for the business side. At times, she would plan events free of charge to hone her skills and work on her portfolio. Finally her husband said to her, “Just put your heart and soul into the business you created. You should go after your dream and go for it full force.”
With the reassurance of her husband and the favor of God, Kelley’s business spread like wildfire. She states, “It took off by word of mouth. I have not had to pay for any promotional materials.” Today, Kelley plans roughly 15 events a year. She has one employee and two interns. Although weddings, anniversary and birthday parties are a sweet spot, Kelley is also launching a successful fundraising event arm to the business.
She states, “We can work with almost any budget for any event. If a client is unable to pay for our planning services I offer them the referral program free of charge. I connect them to quality and professional vendors that will make their event a success.” Posey Planning Services offers a number of event planning packages, and the fee can vary because all events are different. Kelley walks her clients through the event step by step and provides as much assistance to her clients as needed.
Mrs. Gupton is a visual person and must be able to envision the event for a client based on their requirements. She states, “Once a client gives me the foundation for their event I can create a vision with all aspects of the event on a visual board.”
Her first Entrepreneurs’ Expo was in 2009 in Southfield, MI. The Entrepreneurs’ PPS Business Expo was held to benefit YSC, the organization that helped her sister through her fight with breast cancer.
Today, Kelley is happy to report that her sister is cancer free and taking medications to help her through her recovery. Kelley states, “She has returned to work and her hair is growing back. She has even started dating again which shows she has confidently moved on with her life.”
Last year Kelley had 200 participants and over 40 vendors attend the Posey Planning Services (PPS) Business Expo to support young women with breast cancer. Her keynote speaker was Pam Perry, a public relations and media specialists with clients all over the nation. Other guest speakers included Ken Harris, President of the Black Chamber of Commerce, and Jody Bernhardt, a multi-business owner.
This year Kelley has another star-studded line up of industry leaders and entrepreneurs to talk about business development, networking and how to sell, sell, and sell. The speakers include: Director Jim Cundiff, of Mary Kay Cosmetics known as the “King of Sales;” Pam Turkins, founder of Just Baked Cupcakes, a national franchise; and Tammy Turner a networking expert and author. They will all empower attendees to achieve in business.
The event is free to the public and will be held at the Embassy Suites in Livonia, MI, May 11, 2013 from 12 pm to 4 pm. Kelley is expecting an even greater turn out and has the support of the Mayor of Livonia as well as the City Council. She states, “We had to turn down a few vendors for this year’s event because we reached our capacity in their category.”
Kelley’s words of wisdom, “Hard work and determination are secrets to success and the favor of God. I have to give God credit for all that I do.”
Kelley J. Gupton, Owner and Senior Event Planner
Posey Planning Services, LLC
By: Angeline Lawrence, Founder, www.Entrepreneurexchangegroup.com
Kris Bailey did not become a major YouTube publisher overnight. While a student at Fordham Law School she needed a creative study break. Several years ago, The Tyra Banks Show produced a segment about the epidemic of skin bleaching by women of color. She decided to respond to the segment by producing a video. Her goal was to empower all women and let them know that they look great in their skin. Upon uploading the video to YouTube, Kris received over 122,000 views.
Bitten by the You Tube bug, Kris, along with her fiancé Kwan Stafford, produced dozens of videos that would uplift and empower women in beauty, lifestyle and relationships. Kwan, a Detroit native, is an avid martial artist, a writer, and has a background in accounting. He is the other half of the team that records and produces the videos and writes for TheCafeBelle.com. They started making videos on the Crystal Rose Love channel in 2009. Today their channel has received over 1,150,000 views with over 6,600 subscribersand growing.
Currently, subscribers to the Crystal Rose Love Channel have an opportunity to win a Babyliss flat iron valued at $130.00. This flat iron is one of the tools in Kris’ healthy hair toolbox and secret to her beautiful hair.
In addition to the YouTube Channel, Kris & Kwan founded the Café Belle an online e-magazine that is the print version of the YouTube Channel.
According to www.thecafebelle.com, “Café Belle is an up-and-coming lifestyle e-magazine based in Michigan’s Metro Detroit area. It is a pin-friendly online blogazine that stirs up empowering, educational and inspirational brews on beauty, fashion, mind & body, and relationships.
The tagline states, “Live Your Most Beautiful Life.” The e-magazine also covers the entrepreneur scene in Detroit with posts on events and projects occurring in the City.
Although Kris Bailey is a graduate of Harvard University and Fordham Law School, she has always had a passion for encouraging and building up other women so they can achieve their life goals.
Of course we all want to know the secret strategy to their success. Everyone will not be a viral video sensation like Gnam Style, which surpassed Justin Bieber’s “Baby” video to have 1 billion views. It only took 5 months for Gnam Style to go from 0 to 1 billion on YouTube.
Kris believes that you should be consistent and provide your audience with good content. She added, “If you make one or two videos sporadically, it is harder to grow your audience.” She started gaining more subscribers when she decided to be more consistent with making videos on her channel. Consistency is a major factor growing an audience on You Tube.
Some of Kris’s tips on growing an audience include:
As a practicing lawyer inConnecticut, many of her clients would ask advice about the internet and web-based marketing. Kris stated, “As I would advise them about business contracts and agreements they would also ask about the internet. I had to learn more about business practices for the internet.”
In addition, to consistency, content is still king on the web. Kris and Kwan have produced videos on product demonstrations, healthy hair care, styling techniques and relationships. Before moving to Michigan, Kris and Kwan maintained a long distance relationship. The couple produced a video about creative and low cost ways they used to stay in touch. Check out one of the videos for yourself. You can find her channel here: http://www.youtube.com/crystalroselove
Kris Bailey, Co-Founder
The Café Belle
Crystal Rose Love Channel
You Tube: http://www.youtube.com/crystalroselove
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